LA Kings + B-Real of Cypress Hill (20x Platinum Artist)

With sports organizations becoming the target of constant music related lawsuits, I wanted to create an original piece of music, a theme/WIN song that was able to be featured in-arena, on TV and across social media. This had to feel authentic to LA. The idea was to create something anthemic, tie into the lineage of the LA Kings brand, and to offer a sound that was familiar to the local fanbase. The result- partnering with B-Real, the front man for the 20X Platinum, LA based group, Cypress Hill.